B2C e-commerce Marketplaces in Latin America and the Caribbean

Jesse Weltevreden

B2C e-commerce Marketplaces in Latin America and the Caribbean

Jesse Weltevreden

Research output: Web publication or non-textual form › Web publication or website › Professional

Abstract

Explore the supply and demand of B2C

e-commerce marketplaces in Latin America and the Caribbean. Do you want to learn about the e-commerce market in the region? With LACME, you have access to an interactive data dashboard that provides key information to characterize the supply and demand of websites and apps for digital commerce in the region. Currently, only 16% of the sites are dedicated to online buying and selling. The remaining 84% are classified ads sites, auctions, offers, and price comparison sites. This reflects an immature market and an opportunity to be seized in the region.

Original language	English
Publisher	Hogeschool van Amsterdam, Centre for Market Insights
Publication status	Published - 12 Apr 2025

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https://public.tableau.com/app/profile/cmihva/viz/B2C-ecommerce-in-Latin-America-and-the-Caribbean/Latin-America-Marketplace-Explorer-Activity-by-Country-and-RegionLicence: Unspecified

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abstract = "Explore the supply and demand of B2C e-commerce marketplaces in Latin America and the Caribbean. Do you want to learn about the e-commerce market in the region? With LACME, you have access to an interactive data dashboard that provides key information to characterize the supply and demand of websites and apps for digital commerce in the region. Currently, only 16\% of the sites are dedicated to online buying and selling. The remaining 84\% are classified ads sites, auctions, offers, and price comparison sites. This reflects an immature market and an opportunity to be seized in the region. ",

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note = "This project has been initiated by United Nations Economic Commission for Latin America and the Caribbean (ECLAC) and International Trade Centre (ITC). With this project ECLAC and ITC aim to help small businesses in Latin America to trade online (internationally) by providing insights into the characteristics and trends of digital platforms in Latin America and the Caribbean. The project is executed by the Centre for Market Insights of the Amsterdam University of Applied Sciences and the United Nations Economic Commission for Latin America and the Caribbean (ECLAC).",

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AB - Explore the supply and demand of B2C e-commerce marketplaces in Latin America and the Caribbean. Do you want to learn about the e-commerce market in the region? With LACME, you have access to an interactive data dashboard that provides key information to characterize the supply and demand of websites and apps for digital commerce in the region. Currently, only 16% of the sites are dedicated to online buying and selling. The remaining 84% are classified ads sites, auctions, offers, and price comparison sites. This reflects an immature market and an opportunity to be seized in the region.

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B2C e-commerce Marketplaces in Latin America and the Caribbean

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