Previous studies suggest that the majority of global startups have no choice but to operate across borders from day one (e.g., Oviatt and McDougall, 1994) to pursue their opportunities. Yet, few studies have explored how the opportunities for such firms come into existence and drive the emergence of global startups. In this chapter, we describe the process by which such opportunities originate, starting with a universal and fluid idea and moving into an opportunity that is at first moldable but that becomes increasingly coagulated. In addition, we describe how global startups make use of ICT to embed into a global network during this process.
|Title of host publication||E-Commerce Adoption and Small Business in the Global Marketplace|
|Subtitle of host publication||Tools for Optimization|
|Publisher||IGI Global Publishing|
|Number of pages||12|
|Publication status||Published - 2010|