The Book Fair Game: teaching international rights trading in a shared module

When preparing students for the industry’s global context, publishing degrees aim to provide them with experience of cooperating and doing business with colleagues internationally. In order to achieve this, Oxford Brookes University and Amsterdam University of Applied Sciences have designed a module on trading in translation rights that gives students both a theoretical framework and real-world insights into book fairs and intercultural collaboration.

In this module, students of both universities work collaboratively in a game that simulates the trading of intellectual property rights at an international event designed to resemble a major book fair. They team up in international groups of five or six students that each represent a publishing company in order to prepare for and to participate in an event called the Oxdam Book Fair. Preparation for the fair involves the development of plans and appropriate materials to sell translation rights for the company’s titles and to buy rights to titles which fit the company’s profile and strategy. During the event students partake in several rounds of rights trading activities, including pitching, strategy meetings, making offers, and networking.

In this proposed paper, that contributes to the best practices-strand of the conference, lecturers of Oxford Brookes University and Amsterdam University of Applied Sciences will provide a ‘behind the scenes’-look at this collaborative module. They will talk about the simulation game that is the core of the module, provide background on the theoretical framework, address educational design challenges they encountered, and share outcomes of the collaborative module.